(0)FOUNDER + CEO, Ella T. Gorgla
I-ELLA.com was founded by Ella Gorgla. A native of Monrovia, Liberia, Ella received her BS in engineering from THE Ohio State University (go Bucks!), MBA from Columbia Business School and Masters from London Business School.
I-ELLA was conceived from a LOVE of Fashion, INTEREST in Business + Technology and a DESIRE to give back. The company was named after her grandmother.
ABOUT I-ELLA
Named "10 NYC Startups to Watch" by Time Inc., I-ELLA is an innovative, fashion-forward, charitable online marketplace where invitation-only users can BUY, BORROW, SWAP + SELL/LEND the latest must-have fashion apparel, accessories and more. Not only can members buy the latest designer apparel at a discount, they can also share their own prize finds with other I-ELLA users by electing to sell their wares, let others borrow them for a small fee, or simply swap. In addition, ten percent of each transaction fee will be donated to a charity or social venture. You will never look at your closet the same way again.
I-ELLA also features auctions of celebrities and style icons including uber stylist Mary Alice Stephenson, legendary model, Veronica Webb, MTV’s The City star, Whitney Port, as well as other top-notch A-listers. Each individual pulls together their most-loved pieces and gives a brief history for each. Users then bid on items during an auction, with proceeds benefiting the celebrity’s charity of choice. Stars have the opportunity to share their love of fashion with fans while promoting a good cause. In addition to celebrities, fashion industry veterans will have the opportunity to sell their pieces and promote their causes as well.
Membership is free. Listing is free. Giving is forever.
For inquiries, please contact ceo@i-ella.com
